Year Ahead In Smartphones: Apple, Android, Affordable Foldables

Photos of the biggest smartphone releases of 2022

2022 smartphones were good, but if Android makers want to beat Apple, 2023 smartphones have to be better.
Photo: Florence Ion/Gizmodo Japan

Florence Ion covers Gizmodo smartphones and smart homes. She has been writing about the Android operating system since her 2012 and recently added iOS to her repertoire.You can follow her coverage Hereand email ideas and discussions about why she should switch to iPhone Here.

Top story:

Android’s share is Get after Apple is in the US and Canada, and the iPhone recently topped 50% of the overall US market for the first time. Perhaps it all depends on the ecosystem. No one has a walled garden worth sitting in like Apple. Google and Samsung are certainly trying, but these two companies are competing with each other, so the platforms are split. We’ll be keeping a close eye on how Android fights back in his 2023.

What we are waiting for:

  • Samsung’s Galaxy S23 flagship family, which includes the Galaxy S23, S23+, and S23 Ultra, will be the first batch of smartphones to debut in Q1. Their arrival tends to set the trajectory for Android devices for the rest of the year. What excites us in 2023? (It didn’t excite me last year.)
  • Google and Apple developer conferences are held in May and June respectively. At that time, all the new features coming to Android and iOS will be revealed. This is the best indicator of where each ecosystem is focused.
  • Foldable devices are gaining traction with additions from foreign brands such as Oppo and Huawei. With so many foldable options out there today, will they be affordable in 2023?

Unconventional Wisdom:

Google has gotten into the habit of removing special features exclusive to Pixel phones. In many cases, exclusivity has a technical reason. After all, the whole point of his Tensor chip in-house was to tweak AI capabilities so Google could sell more smartphones. However, doing so would further fragment the Android operating system. As long as brands like Google, Samsung, and OnePlus compete with each other in their own ways, even though Google tries to unify through the Android source code and deliver piecemeal updates through the Play Store. Disparities will continue.

People to follow:

  • If you’re looking for new Android features, Mishaal Raman We do some of the most thorough code research. His Android source code breakdown can be found at his URL below.
  • follow us on google dave dressmaker, Google’s Vice President of Engineering, responsible for security and privacy for the Android platform and other Made by Google products. Kleidermacher provides insight into what goes on behind the scenes in Android security he practices.
  • We still don’t know where Mastodon is, but Android developers leaving Twitter have formed the space that exists.
  • show watchdog Ross Young Interesting Twitter account. Young has managed to predict what’s going on in his smartphone space based on his supply chain pipeline. It is unclear how long Young will continue to use Twitter to disseminate this information.
  • read bloombergof power on Read the newsletter to find out what’s next for Apple’s iPhone. Author Mark Garman as a landmark through the last year. This newsletter also helps us keep track of what Apple is working on and where we are focusing our efforts.

Companies to watch:

  • Google: Android makers are trying to establish standalone brands while providing source code to external competitors such as Samsung and Motorola. Will it gain a sizable market share with the Pixel, or will Android still rely on Samsung to beat Apple’s iPhone?
  • apple: Rumors are circulating that Apple will postpone the upcoming iPhone SE and focus on the high-end to mid-range in the long term. Looking at U.S. sales numbers, this strategy appears to be working.
  • one plus: This is a company I watch out of pure curiosity as to how it will survive the acquisition of Oppo, an important brand abroad, selling devices like the Find X5 and Find N. The Find N is also foldable, rivaling Samsung’s Z Fold. Since taking over OnePlus in 2021, notes of Oppo’s design paradigm have permeated everything from how it curves around the edges of new OnePlus phones to how it handles Android 13 flavors. I’ve seen you.

Longshot bet:

Foldable will become mainstream in 2023, some brands More affordable options will emerge. The Samsung Galaxy Z Fold 4 is still an impressive piece of kit, but it’s too expensive, even with trade-ins and gift certificates. If Google makes his Pixel foldable, the cheaper brands will be pretty close too. The Android source code is already ready for that. And as more Android makers buy into the form factor, Apple will have to give in and make foldable devices.

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