Apple today announced Apple Business Connect. It is a free tool that helps businesses place location cards on Apple Maps and customize the information displayed in detail to serve Apple in front of his billion users.
Information from Apple Business Connect appears in Apple Maps, Messages, Wallet, Siri, and more.
“Apple Business Connect gives all business owners the tools they need to connect more directly with their customers and have more control over how billions of people see and engage with their products and services every day. ,” Eddy Cue, the company’s senior vice president of services, said Wednesday. (opens in new tab).
Apple Business Connect
According to Apple, the new Business Connect feature will enable businesses around the world to “manage information such as adding or updating photos and logos directly in interactive Apple Maps Place Cards, order and reserve food directly from Maps. You will be able to invite your customers to visit or offer special promotions to your customers.”
Showcase, a new location card feature, allows businesses to put perks and incentives, such as discounts and seasonal menu items, directly into Apple Maps location cards.
Anyone with an Apple ID can enroll in Business Connect on Apple’s self-service website. (opens in new tab)Once registered and verified, you can start claiming your location and updating your information and location card for free.
Place cards are pop-up windows that appear when you find and select a business or service on Apple Maps. It can be used to set directions to a place, call or visit your business’s website, place an order, or view information such as opening hours and prices.
Apple Maps may not be the best iPhone app for navigation, but its new Business Connect features are making information more accessible to more business owners, increasing revenue and improving the overall customer experience. is expected to New features are available now.